How Tech Can Change Real Estate Marketing

Drone video and live streaming open house events are just a few of the ways that video marketing is changing the real estate industry. Agents are now bring virtual property tours and live tours right into the living room of consumers.

Drone Video

Drone photography and video has become more popular than ever. Drone videoography can bring every visual aspect of a property close up and in high definition. Drones are able to fly overhead giving some impressive air views, and drones can hover low in areas a video camera and cameraman cannot access.

Live Streaming Technology

Video marketing has come a long way in the past few years. What was once creating videos and just posting to YouTube ushered in the Live streaming on many networks. With Facebook Live being so popular it is normal to see real estate agents using this strategy to their maximum benefit. Real estate agents are live stream property tours and open house events. Real Estate use live streaming for talk shows and event shows. It has fast become the favored App for real estate agents.

Augmented reality

AR is an experience of real-world objects that are enhanced by computer-generated visual aids. AR is a very high tech form of visualization.