Why Create Short-Form Video Content and Best Tips

Why create short-form video content and best tips Short-form video is video content that’s 5–90 seconds in duration. This is the video length preferred on Instagram, YouTube shorts, and TikTok. Short-form video is consumed so much because of the high usage of consumption on mobile devices.

The statistics are clear. The data clearly shows short videos are where viewer attention is. Statistics show that videos less than 90 seconds long keep 50% of viewers watching, much higher than longer videos. This matches the preference for “snackable” content. (kajabi.)

Here is why you should create short-form content and some tips to help you get started and keep creating.

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